Thomas：Now, I'd like to start the meeting by saying we really need to come up with a highly marketable product to increase our sales. The marketplace has a lot of similar products right now. In fact, I would say the market is saturated with cell phones. I know the market size for this product is huge. What we need is a better way to improve our market share. （湯瑪斯：好，在會議的一開始我想首先指出，我們極需推出一項能非常暢銷 的產品來提高營業額。目前市場上有很多類似的產品。事實上， 我認為手機市場已經飽和。我知道這項產品的市場規模很大， 而我們則需要以更好的方式來提高市占率。）
Sandra：You're right, Thomas. The total available market for cell phones is really very big. However, it's a problem of supply and demand. What's happening is that market forces have led to a soft market for cell phone products in general. （珊卓：你說得對，湯瑪斯。手機的整體需求市場真的非常大，但那個供需的問題。 現在的情況是，市場的力量已導致手機產品的市場普遍疲軟。）
Dennis：Well put. There are too many cell phone companies making similar products,which has led to slow market growth. We have to develop a product that meets customer needs more effectively–one that provides customer satisfaction. It's not an easy thing to do. （丹尼斯：說得好。有太多的手機公司在做類似的產品，因而導致市場成長趨緩。 我們必須開發一項產品，一項會讓顧客滿意的產品， 以更有效地滿足顧客的需求。這可不是件容易做到的事。）
Sandra：We should examine consumer behavior and buying patterns concerning cell phone purchases. What do customers expect from a good cell phone? Why do they choose to buy a particular phone instead of another one? （珊卓：我們應該研究一下消費者購買手機的行為與購買模式。 顧客期望的好手機應具備什麼？ 他們為什麼會選擇去買某款手機而不買另一款？）
